JOTT Swimsuit : which color to choose for your skin tone?

Choosing a swimsuitChoosing a swimsuit isn't just a question of fit. Color also plays a key role: it can flatter the complexion, reveal the skin's natural radiance... or, on the contrary, harden the features. Whether you're very fair, matte or dark-skinned, there's an ideal palette to sublimate your complexion without any headaches. At JOTT, we've chosen sun-kissed shades, both bold and subtle, designed for all skin tones. We'll help you see things more clearly.

What color swimsuit should I wear if I have fair or very white skin?

The ultimate tip if you're fair-skinned: avoid colors that are too pale or too close to your skin tone, which can blend in a little too much and give a "bland" effect. Instead, opt for a light but effective contrast for your swimsuit: deep blues, emerald greens, raspberry, rust, burgundy... These shades bring out the skin, while maintaining a discreet elegance.

Monogram prints on dark backgrounds are also a great option: they create relief without flattening skin tone. And if you like pastels, no worries: we prefer them fresh and bright, like petal pink or sky blue, paired with white or contrasting finishes to bring out skin tone.

What color swimsuit should I wear if I have dark or golden skin?

When you have matte or naturally golden skin, the challenge is to highlight the skin's luminous radiance without overshadowing it. Good news: most colors suit you! But some really bring out your tan. Such is the case with warm colors like terracotta, coral, burnt orange and golden khaki. These colors create a lovely contrast and enhance your skin tone.

Luminous whites are also great allies: they contrast nicely with your skin tone and bring out your natural tan. The same goes for pop colors like fuchsia, turquoise or bright yellow, as long as you wear them with simple cuts. For a more discreet look, opt for earth tones or warm pastels, such as old rose or pinkish sand.

What color swimsuit should I wear if I have dark or very dark skin?

With dark skin, almost anything works: bold colors, rich tones, sharp contrasts... Look for shades that enhance the depth of your skin tone, without blending or fading. Bright, saturated tones like sunshine yellow, grass green, royal blue or poppy red work particularly well. They stand out perfectly and give an ultra-luminous effect.

Metallic shades are also to be preferred: gold, copper, silver... they play with light and underline the natural beauty of dark skin. For a more sober swimsuit style, chocolate aubergine or midnight blue tones offer a very elegant look without weighing you down. And if you're hesitating between several options, don't forget that dark one-piece swimsuits with contrasting finishes are timeless: effective, flattering and easy to wear.

What about colors that suit everyone? There are also

Some shades make everyone agree. Whether your skin is fair, golden or dark, deep blues (navy, cobalt, indigo), bold reds, bottle green or burgundy work on all skin tones. They're a safe bet: they add character without overdoing it, and are easy to match with beach Accessories or an open shirt.

When it comes to prints, it all depends on your style. If you're fair-skinned, choose prints on a dark background for a flattering contrast. If you have dark or matte skin, colorful graphic patterns, monograms or fluorescent touches can be very stylish (as long as the cut remains sober). 

Here's a tip to keep in mind: choose a print that doesn't "melt" your skin tone into the overall look. And if you like to mix and match, think about two-piece swimsuits mix & match: plain top + printed bottom (or vice versa), works every time.

Memo on how to choose the right swimsuit for your skin tone

Fair or very white skin

• Choose contrasting colors: navy blue, emerald green, raspberry, rust.
• Avoid tones that are too light or pastel without contrast.
• Prints on dark backgrounds work very well.

Matt to golden skin

• Opt for warm tones: terracotta, coral, golden khaki, burnt orange.
• Whites and pop colors (turquoise, yellow, fuchsia) brighten skin.
• Warm pastels also work well.

Dark to very dark skin

• Anything goes, but bright, saturated colors stand out: yellow,
• green, red, royal blue.
• Metallics (gold, copper, silver) are perfect.
• For a more sober look aubergine, chocolate, midnight blue

Colors that suit everyone

• Navy blue, burgundy, bottle green, bold red: timeless, easy to wear.
• For prints: dark background on light skin, bright patterns on matte or dark skin.